Meet Jhöl Who's behind it FAQs Things you might be wondering Shorts A jukebox of short stories
The Mensdate Project
Men of different ages laughing together around a brunch table

Reducing the global rate of loss by suicide......one brunch at a time.

New Release
Sept 1
New to the siteThe PDF Research Library. The research on men's mental health, gathered in one place and written in plain English, with every citation linked back to the original.
Browse →
Sept 2
This week's 1 Thought · 2 Things. A thought from the field, with the science underneath it.
Read →
Sept 7
New to the siteAndropause. What's actually happening to a man's hormones after 40, and the natural stack that works instead of a needle.
Read →
Daily
Today's Jhölism. Real talk from real conversations, named and handed over.
Today's Card →
Other Ways to Support the Mission →

The Mensdate Project has been a registered federal not-for-profit since June 2026. Charitable registration with the Canada Revenue Agency is in progress.

Why this exists

Suicide is the leading cause of death for Canadian men aged 15 to 49. The story underneath it is almost always the same one......isolation. No one to call. No room to be honest in.

I lost my best friend Jason in January 2025. He had people who loved him. He just didn't have a room. The Mensdate Project is the room I wish he'd walked into.

How it works

Once a month. Three hours. A brunch venue with a private room. Men pay their own meal......that's the skin in the game, and it keeps the room honest. One or two local co-hosts from the men's health space, pro bono.

A keynote. Real tools you can use that afternoon. Guided work you do together. A panel on what's available in the city right now for men who need help in their own backyard. Not theory. Not slides. Not certificates.

What you walk out with

Tools you can use the same day, not someday. A room of men who get it. A short list of real local people you can call when things get heavy. Friendships you didn't think you needed. Loud, real laughs......the kind men have when the armour comes off for an hour.

What Colour Is the Sunset? book cover

What Colour Is the Sunset?
A memoir and a manual. Every hard lesson, every tool, every moment that moved the needle, from a guy who had no business writing a book and wrote it anyway. Every copy sold funds the mission.

Read More →

AI Use

Voice-first authorship. It starts on my phone. I talk, and what comes out is the wire......the shape of the thing, bent by hand. My agents pack the clay onto it. Then I work every inch of it back down myself, and nothing goes out that I haven’t touched. The thinking is mine and so is the last pass on every line. Full session records on request.

Jhöl Unger signature

Read my AI Use Statement →

What's next

One city at a time. One room at a time. The model is built to travel......same structure, local hosts, local resources, local men. New West is the proof of concept. After that, the map opens up.

The New West Chapter It's established. First room done. It meets the last weekend of every month. See what New West is doing →

Get involved

We'll let you know when a brunch opens near you.

Got it. We'll be in touch.

Pre-order the book Every copy sold funds the mission.

We'll reach out within 48 hours.

Got it. We'll be in touch.

Fund the work This runs on belief and backing. Here's where yours goes.

Stay in the loop

Want a Mensdate brunch in your town? Drop your email and I'll tell you how.

No noise. Just the stuff that matters.

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